Is Gwyneth Paltrow Wrong About Everything? This Scientist Thinks So.
How (completely inaccurate, uninformed) celebrities dominate the national conversation on health.
This article came across my desktop this morning, and it explores a concept I’ve long been fascinated by – our eagerness to engage in behavior that is in every way, and by any definition, disordered, yet when it’s referred to as a ‘cleanse’ or ‘detox’, suddenly takes on the glow of ‘healthy and good for you’.
I’ve written about this a lot of my other blog, like in this post, “Fad Diets: Normalizing Disordered Behavior“. Why do we recognized not eating for two weeks as unhealthy when it’s labeled ‘crash dieting’ but consider it healthy when it’s labeled ‘master cleanse’? The same behavior.
In the article above, the author says:
“I have this theory that the reason cleansing and detoxing have taken off is because it’s this socially acceptable way to have an eating disorder, basically, for a finite period of time. No one would ever say, “Oh, you should definitely just not eat for the entire month before your wedding.” But you can say, “You should do this lemon and cayenne pepper cleanse, you’ll feel amazing,” and somehow that’s okay. But it’s just fancy anorexia.”
If you want to read more from the scientist (Timothy Caulfield) mentioned in the title of this post, check out his book ” Is Gwyneth Paltrow Wrong About Everything? How the Famous Sell Us Elixirs of Health, Beauty & Happiness“.
At the end of the day, Gwyneth (and other celebrity lifestyle gurus) are doing what every other marketer does – making you feel like you’re not good enough the way you are, and to be lovable you need to buy into something they’re selling. It’s just too bad that what these particular gurus are selling is disordered eating.
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